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Digital Marketing

Content Marketing Done Right for Everyone – WordCamp Stockholm 2016

Digital Marketing

Content Marketing Done Right for Everyone – WordCamp Stockholm 2016

At WordCamp Stockholm 2016, I was invited to speak at the main track about content marketing. With over 3M+ blog posts written every day...

Erik Bernskiöld

Nov 22, 2016

1 min read

Understanding Images and Aspect Ratios on the Responsive Web

Understanding Images and Aspect Ratios on the Responsive Web

Placing images in designs online has always been tricky. Where a web design can be flexible and have spaces for images that are of...

Erik Bernskiöld

Nov 21, 2016

4 min read

No More Content Migration Ever Again

Digital Marketing

No More Content Migration Ever Again

It’s time to give the company website a do-over. You sit there trying to figure out what to keep and migrate from your old...

Erik Bernskiöld

Nov 7, 2016

4 min read

Why Your Small Business Might Not Need to Focus on SEO

Why Your Small Business Might Not Need to Focus on SEO

Search Engine Optimization (SEO) might just be the one industry and keeps tricking small businesses. It’s an industry that more or less relies on...

Erik Bernskiöld

Aug 22, 2016

3 min read

Why You Should Never Title Your Links “Click Here”

Digital Marketing

Why You Should Never Title Your Links “Click Here”

Click here to read more about link titling. A very common phrase for linking on the web, where only the word “here” would be...

Erik Bernskiöld

May 30, 2016

2 min read

What Is Your #1 Website Goal?

Digital Marketing

What Is Your #1 Website Goal?

When we start a new website project with a client, the first thing we discuss is what the primary goal is for the website....

Erik Bernskiöld

Mar 14, 2016

3 min read

How To Find Blog Post Ideas? Repurpose & Expand Your Existing Content

Digital Marketing

How To Find Blog Post Ideas? Repurpose & Expand Your Existing Content

Finding ideas for blogging can be exhausting. You sit there, know that there is an article due tomorrow but you just can’t find anything...

Erik Bernskiöld

Mar 7, 2016

2 min read

Landing Pages: What They Are, Why You Need Them, and How They Help SEO

Digital Marketing

Landing Pages: What They Are, Why You Need Them, and How They Help SEO

We talk a lot about landing pages nowadays on the web. Landing pages have grown from being just an web analysis term to a...

Erik Bernskiöld

Feb 22, 2016

3 min read

Create More Effective Content Using Storytelling

Digital Marketing

Create More Effective Content Using Storytelling

We just can’t help it but love a good story. When we hear a story, something happens to our brains. We get excited. We...

Erik Bernskiöld

Feb 1, 2016

2 min read

How Often Should You Update Your Small Business Website?

Digital Marketing

How Often Should You Update Your Small Business Website?

Once every ________. You kind of hoped that I would be able to give you a clear cut answer here, right? Sorry. The answer...

Erik Bernskiöld

Jan 18, 2016

3 min read

Top 3 Reasons Why Your Company Needs A Monthly Newsletter

Digital Marketing

Top 3 Reasons Why Your Company Needs A Monthly Newsletter

Do you think that email is dead? Think again! Well-crafted newsletters and mailings are among the best converting marketing materials that you can employ....

Erik Bernskiöld

Jan 11, 2016

3 min read

How do We Decide To Purchase Something?

Digital Marketing

How do We Decide To Purchase Something?

Before we can even begin to talk about marketing tools, or even strategies, we need to answer the most fundamental question. If marketing is...

Erik Bernskiöld

Dec 14, 2015

3 min read

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Bernskiold Media is a boutique digital marketing agency specializing in solutions for a digital world. Read More

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Phone +46 8 32 20 10

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412 51 Gothenburg
Phone +46 31 10 20 10

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